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The Thing website analysis

The film itself does not have a seperate website dedicated to it however the website is linked with the Universal compnay website, which is the institution.

The website itself it is really plain and dull. the background is white and over it, it has normal grey and black text and images. This is something i didnt expect, i thought that the website would be really dark and mysterious with say a picture from the film as the background but this was not the case.

The website includes options that are really simple like somewhere where you can veiw the synopsis, cast and other infomation pages. it also has places and links of where you can download or purchase the film.

The main part of the website is the largest and it is one of the first things you will see. It is a large window where you can eithe veiw the trailer of the film or can change it to veiwing images.

Everything on the website is relevent, infomation and image wise but i think it could have been a bit more film releated as there was no aspects of the film or the theme implied to the website.

http://www.universalstudiosentertainment.com/thing-the-2011/

Smiley website analysis

http://smileymovie.com/

It is hard to tell wether the website for this film is official or not however the look of the website does look proffesional. the look of the websitefull but the website itself  is quite basic and is not too complex. the website itself is agian similar to the layout and theme of the poster, the backgroundagain is similar to the poster as the images are the same, the image of the characters has been used again. on the first page of the website we also ahve 2 reveiws of the film, it has been described as "the new face of horror." One the website there is a repeated use of links to external websites, these include sites like Facebook and Twitter. 
Another thing that has been used is advertisement of buying the film. the alert for this in in a red colour and it is really eye catching. This is a technique used to pull the audience in and get them to buy the film.

The page is really short and at the end of the film is the billing block of the film. This is in white ink and this really stands out over the black plain background however the writing is still not clear and is really blured and tightly packed. Also featured at the end is the name of the production company and institution infomation.

The possesion website analysis

The wesite for this film is part of 'Lionsgate' production and that is the main URL of the website. This makes it ifficial as the website is in link with the institution.  The website its self reminded me of the poster as it has a similar layout and colour scheme. The colours are again the same as the background of the website is also plain black, as was the poster. The font style and everything is also the same aswhat was featured on the poster. There is also a link to a Facebook page where you can 'like' the website/film.

On the website there are many reviews of the film from different sources like famous company's and people. This is to show off the positive feedback they have received. The colour of this is like a gold beige colour and this again stands out of the black background. The background is not fully black though, it has detailing of the creatures that are flying out of the girls mouth, i think this makes it look nice as it adds more detail to the page opposed to just a bring plain black background.. The image of this is slightly different, the pose is the same, like how e girl is looking up screaming except this time out her mouth there are a load of moths and flying bugs flying out.

Right at the bottom is where the menu sits. The menu uses a simple navigation method as it is in a bar form. The buttons are clearly labeled and are easily accessible. Options include a link to the official trailer and a photo gallery.

Star Power

Star power means be able to have the power to attract the audience by seleting a top actor or actress to play a role. This is used as a tool to pull more people in and get the audience on their side. At this moment #1 on the pwer chart is famous actress Jennifer Laurence, as she has won many awards recently for her films and for her acting. knowing she is #1 people would want to watch her films and this will make her more popular and succesful in what she does.

This also has many advantages on the producer as having powerful actors will already garentee them some sort of success. Becasue of films such as the Hunger Games which is considered as her Main film and a film she is most rememebred by, was also a big hit.

The oppposite to start power would be someone not even rated. An example of this would be Lindsey Lohan. Lately we see she hass not been succesfull at all with her career and and she has a considerably low raing on the meter.

Smiley poster analysis

This poster was one of the many that were released.  My first impression of it was that it was really full and had a lot going on. There was a lot of writing and images all over the place and the layout also wasn’t helping either.  The background of the poster is an image. This image is really big and takes up all of the space of the poster. The image has had effects added to it which makes it even busier. Then over that we have a bunch of other stuff like the film title, character images and billing block along with other section of other information. The colours are quite dull but do not complement each other as they are all mixed.  The background image used is very disturbing and this tells us and gives us an idea of what the film will be about and what will maybe happen. We are also introduced to the characters as they are also featured on the poster.

The Posesion poster analysis

The film poster for The Thing is slightly different from other poster as it does not share the same elements as others. This poster starts off with how it is made by the same makers of another film. The film it has mentioned was a hit also so this is a technique to maybe get an audience. This is placed in the middle top of the poster, but not completely at the top, it is slightly lower down. This is in again a simple font and it is all in capitals. The colour of this is white and this really stands out on the black background which is used throughout the whole of the poster. The font is slightly slanted and is in italics. Below this is the image of the poster and it’s also acts as the tittle of the film, this is in the middle of the poster. This is an image but is mainly text. It is in bubble writing and is white, and in this writing we see an image. This image appears to be like a creature and we assume that this is what the film is about which is also the title; ‘The Thing.’

 Below this image/tittle we have the tag line which is ‘IT’S NOT HUMAN.YET’ the tagline is in capital letters and is directly below the image/title. This is also in a medium dark grey colour and again this stands out over the black background. Below this he have in the bottom middle the date of the film release, this is in red and really stands out and is very visible, below that is a link to the official website. Beside this on either side we have a really small information box which lists the production company and institution and other information. And we have the same on the other side. Both these boxes are really small and are really hard to see. They are in a grey colour so you can tell there is something there but you can’t tell what it is and what it says. I really like the simplicity of this poster but I think it could be clearer as some parts seem to barley being there.